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How My Content Strategy Supported ShakthiSAT’s World Record Mission

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How do you spark global interest in a space mission led by students? By telling a story worth sharing. As the content lead for ShakthiSAT, I guided a team of interns in promoting a mission for 108 government school girls from 108 countries, helping raise ₹15,000 through crowdfunding and securing media coverage that reached 222,000 YouTube Shorts views. At a glance Role: Director of Content Strategy Organization: Spacekidz India Team: 4 to 5 interns, mentored by me Duration: 1 year Focus: Social media content, interviews and profiles, crowdfunding, media outreach Result: ₹15,000 raised, 2 media features, 222,000 views on interview shorts, and a world record for the successful mission first step.

How My Help Center Articles Cut Support Tickets by 58%

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A great feature delivers value only when users know how to use it. I developed help center content for every release cycle, helping customers quickly understand new features and gain confidence in using them effectively. At a glance Role: Technical Writer Client: A technology client with B2B and B2C products in mining industry Worked with: Product owners, editors, developers and the customer support team Duration: 2.5 years Tools: RoboHelp, Madcap Flare, Whatfix, Git, Word, Snagit, mining machinery software Result: Support tickets fell 58% in the three months after the new help center went live.